At noon on October 19, 2025, during the 9th El Gouna Film Festival, Qian Feng, Chairman of Ori Group, and Ahmed Badawi, Managing Director of the Egypt Film Commission, officially signed a cooperation agreement. Under the agreement, Ori Group becomes the official partner of the Egypt Film Commission in the Greater China region. The two parties will collaborate closely across multiple dimensions, including film and television production facilitation, cultural exchange and promotion, and joint event organization, jointly advancing the development of the film, television, and cultural industries between China and Egypt.

One-Stop Services to Comprehensively Enhance Cooperation Efficiency
This collaboration will help Chinese film and television institutions enter Egypt for location scouting and filming more efficiently. Authorized by the Egypt Film Commission, Ori Group will provide end-to-end services for Chinese production teams, including script approval, filming permits, site coordination, policy alignment, and incentive fund reimbursement. Meanwhile, Ori Group will also undertake the responsibility of promoting Egyptian film and television resources in the Greater China region by organizing film promotion events, roadshows, and cultural exchange activities, enabling more Chinese film companies and audiences to gain a deeper understanding of Egypt’s unique appeal.

Cooperation Platform Promotes Cultural Exchange and Mutual Learning
Chairman Qian Feng stated, “The cooperation with the Egypt Film Commission not only provides a more convenient channel for Chinese film and television institutions to enter Egypt but also establishes a long-term, sustainable platform for cultural exchanges between China and Egypt, and even between China and the Arab world. Ori will continue to promote the inter-connectivity of film, television, and culture between China and the Arab region.”

This collaboration signifies the entry of China-Egypt film and television cooperation into a new phase of normalization and systematization. It represents not only corporate-level exchanges but also an active exploration of cultural mutual learning and industrial win-win outcomes.

Regional Plans Demonstrating Cross-Border Service Capabilities
As one of China’s pioneer cultural enterprises to deepen its presence in the Arab region, Ori Group’s regional headquarters in Saudi Arabia will provide comprehensive support for Chinese film, television, and cultural institutions operating in the Arab region, further advancing the depth of China-Arab film and television cooperation. Currently, the documentary The Road Ahead, being filmed in Saudi Arabia by Shanghai Media Group (SMG), is receiving full-service support from Ori Group, covering filming permits, interview coordination, and on-site arrangements, fully demonstrating Ori’s professional expertise in cross-border film and television collaboration.

The partnership between Ori Group and the Egypt Film Commission marks not only a breakthrough in bilateral cooperation but also a proactive push for the film and television industries of China and the Arab world. Through this official cooperation platform, China, Egypt, and the broader Arab world will achieve resource sharing, industrial complementation, and cultural mutual learning, injecting new momentum into the prosperous development of the China-Arab film and television industry.